When you need someone with
EXPERIENCE
in
WEB PLATFORM

- All websites are built on the WordPress platform, a safe, stable, and dependable content management system. It is the most user-friendly platform for clients wishing to make simple changes independently.
- We provide the premium WordPress theme, PRO by Themeco, for all sites we host. This theme is incredibly flexible with the websites, so we can develop any website you have in mind. Moreover, the PRO theme is responsive and adjusts automatically to display correctly on any device.
- At our company, we combine technical know-how, imaginative thinking, and strategic insight to perfectly align with our client's organizational objectives.
- By optimizing all the elements within the website, your potential customers can easily find your website through organic search engine rankings. This will give your business the online visibility to attract more customers and increase your profits.
- Our SEO strategy involves thoroughly researching relevant keywords and phrases to identify the most effective ones for attracting users actively searching for your specific products or services.
- Having experience with SEO tools, particularly Google Analytics, is crucial for providing valuable data and insights into user behavior. This data helps the team make informed decisions by tracking website traffic, user engagement, and conversion rates. By analyzing these metrics, we can refine strategies and improve overall performance.


DESIGN APPROACH

Our approach to website design aims not only to modernize aesthetics and achieve organic SEO but also to streamline functionality and ensure a seamless user experience. Our focus remains on the company's branding, values, mission, and unique offerings while optimizing the site for user accessibility and responsiveness.
Key Features:
Modern and Intuitive Design: We use modern and sleek design to engage visitors and present a professional image. We create a user-friendly navigation interface that provides easy access to essential information, resulting in a positive experience for clients and employees.
Mobile Responsiveness: As more users access websites on mobile devices, our design ensures a responsive layout for consistent and engaging experiences across screen sizes.
Interactive Elements: To enhance user engagement and understanding of your services and values, it is recommended to incorporate interactive elements such as sliders, infographics, and engaging visuals.
Integrated Social Media: Seamless integration with your social media platforms can help leverage the power of online communities and increase brand awareness.
Performance Optimization: Our implementation of the latest web technologies ensures fast load times, reduced bounce rates, and an enhanced overall user experience.
Site Hosting / Maintenance

Security and Stability
Our secure servers host all the websites we create and handle. This means that we don't have to rely on any third-party host, allowing us better quality control. As a result, we can ensure the security and overall functionality of the site. We also schedule regular updates for the WordPress platform and its plugins to ensure everything is up-to-date.
Unlimited Email
Our hosting services include setting up and managing your domain on our servers. We will also configure email accounts for all your employees and provide unlimited email addresses (anybody@yoursite.com). Also, we will help you set up individual email accounts or forwards for each employee. Please note that hosting is an ongoing monthly fee that will be set up as an automated recurring payment.
Free Updates / Minor Changes
Our hosting fee includes minor website updates such as text changes, image updates, and other minor modifications without extra cost to our clients.
Ecommerce

Merchant / Site Integration
We will help you set up and integrate your merchant account, allowing you to accept online payments for your products or services on your website.
Woocommerce / Shopping Cart Configuration
We can help you set up and organize your store, whether you sell products, services, or both. You can easily make online purchases directly from your website with our help. Our team can handle the proper configuration of your products, even with variables, to reflect all product options.
Product SEO
All your products and services are categorized and tagged on your website to make it easy for visitors to search for what they need. Additionally, our unique SEO techniques are integrated into each product and service. We use the best relevant keywords and phrases to improve your chances of being found by buyers on Google and other search engines.
Clear-Cut Pricing
One-Time Costs
| Wireframe (Overall site structure, design branding, navigation, and layout) | $1199 |
| SEO Web Page (Basic site has approx. 5 pages) | $149 pp |
| * Custom Web Forms ($100 ea.) | optional |
| * Photo Gallery (up to 20 images @ $299) | optional |
| * Logo Design (with web services only @ $100) | optional |
| * E-commerce Set Up ($199 plus $15 per product) | optional |
| * Other Functionality (custom quote) | optional |
Monthly Costs
| Monthly Web Hosting | $59/month |
| * Custom Functionality with Third Party Plug-Ins | optional |
| * Social Media Management (custom quote) | optional |
About AMS

Hi! Thanks for exploring our services.
My name is Joan Latacz, President of Advanced Marketing Specialists. For more than 20 years, I have helped businesses grow through strategic web development and organic search engine optimization (SEO). My approach goes beyond building websites. I integrate SEO into every element of a site to help clients achieve stronger visibility and long-term results on platforms like Google Search.
I specialize in WordPress development and have extensive experience with Adobe’s Creative Suite. I started building websites long before modern CMS platforms existed, coding by hand with HTML, CSS, and JavaScript. That foundation provides me with a deeper understanding of how websites function, while today’s tools enable more efficient and effective builds.
I am originally from Sea Bright, New Jersey, a small coastal town between the Atlantic Ocean and the Shrewsbury River. After losing my home to Hurricane Sandy, I rebuilt both my life and business in Florida. That experience shaped my resilience and the way I approach challenges for my clients.
While in New Jersey, I managed my business while raising three children, served on the Board of Education, and founded the Sea Bright Business Alliance. I also successfully advocated for the development of a four-acre county dog park, securing more than $200,000 in funding to bring the project to life.
Today, I am based in Lithia, Florida in the Tampa Bay area, where my entire family now lives close by.
If you are looking for someone who combines technical expertise, strategic SEO, and real-world business experience, I would love to learn more about your project.




